We recently shared our small business marketing funnel with you. Now that you are familiar with the four main steps of our marketing process, you may be wondering how to move your company through the first, and most intimidating, phase of the funnel: attracting...
If you are a small business, one of your biggest challenges is probably finding leads that fit into the very specific criteria for your industry niche. After all, anyone can find leads, but finding quality leads that are a good fit for your brand services is where it...
Last week we introduced you to a small business lead generation funnel, and the four sales stages within this funnel. Today we are going to dig a little deeper into the final stage of the funnel, focusing on how to not only convert leads into customers but, more...
We have previously discussed generating leads through content marketing, SEO, a strong social media presence and other internet-based methods. However, as a small business owner, you may be left wondering how to make these leads into customers, a term known in the...
As a small business, one of the biggest challenges to growing your brand is competing with larger, established companies that have been trusted within the local community for years. In order for your small business to stand a chance against these larger brands, that...