According to research done by IBM, a new gap has emerged between a company’s perception of their customer’s interaction with their business and the actual customer experience. This disconnect can lead to a decrease in sales, customer dissatisfaction, and damage to...
You may think Twitter is just for teenagers, celebrities, presidential hopefuls and the Kardashians; however, Twitter is also a powerful business tool for companies of all sizes. According to Twitter, over 500 million Tweets are sent every day. With hundreds of...
By now you probably know that a blog is a crucial aspect of your company website. It is an easy and effective way to draw potential customers to your page and to improve your SEO rankings, not to mention it is a great way to communicate with and engage your client...
Unless you have been living in a bubble for the past 10 years, you probably understand the importance of having a social media presence for your business. Social media accounts are great tools for connecting with customers, marketing your company, owning your media,...
