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In our digital age, wifi has become an essential part of our lives. We use it to remain affiliated with friends and family, check email, and surf the web. But what if we could connect with customers and engage them in marketing campaigns? Proximity marketing via...
The holiday season is a time for family and friends, but it's also the busiest time of year for many small businesses. This can be a difficult time to stand out from the competition! If you're looking for ways to help your business get noticed during such a hectic...
Local SEO ranking is a part of any business’s marketing SEO strategy. To ensure your business is visible to potential customers in your local area, you need to optimize your website for local search engine rankings or organic search rankings of local businesses. Our...
As a business owner, you know that social media is a powerful tool to reach new customers and grow your brand. But what you may not know is how to increase social media engagement for your business. A lot of businesses make the mistake of thinking that social media is...
Is SEO worth it? Is investing in SEO worth the time and money as Google's algorithms continue to change and paid advertising offers much quicker results? There are many that actually claim SEO to be "dead." To determine if SEO is, indeed, worth the resources and...
Local and national SEO are two different strategies that businesses can use to improve their online presence. Many businesses wonder which one is right for them and whether they should focus on national or local SEO. This article will discuss Local SEO vs National...
Online reputation management (ORM) is the practice of monitoring and influencing public perception of a person or organization on the internet. It can be done through organic or paid means. ORM is often used to protect the brand reputation or image of a company, as...
Small businesses operate on tight budgets and rarely put money aside for advertising. The problem with this is that advertising is what gives many businesses an edge over the others in today's competitive market. If you own a small business, you should not only...
Whether looking at your name online or concentrating on your company's reputation, the strategies for managing your internet reputation are the same. Online personal branding is equally as significant as corporate branding. Selection of the right tools and proper...
If you are a small-to-medium sized business trying to compete with larger, established companies, it is essential to use SEO in your favor. Yes, businesses that have been around for a while have time and an established reputation on their side. However, thanks to the...